Sula Vineyards spurts after clocking new records over Christmas weekend

The company recorded a new single-day high of Rs 85 lakh on 24th December. Revenue on 24th and 25th December surpassed the previous single-day revenue record of Rs 83 lakh set on 13th August 2023. Records were also broken for the highest single-day, two-day, and three-day revenue, with takings from 23rd to 25th December, clocking Rs 2.28 crore.

From 23rd December to 25th December, the visitor numbers set a single-day, two-day, and three-day record with over 12,000 visitors (not including the erstwhile Sulafest music festival) and Over 5,000 visitors (not including the erstwhile Sulafest music festival) entered the gates of the company on a single day for the first time ever on 24th December at the firm?s Nashik and Bengaluru wine tourism facilities.

Tastings, a major focus of Sula?s wine tourism, also set a record with over 5,300 individual tastings over the 3-day period, a jump from the previous 3-day record of 4,700 tastings over Independence Day 2023.

Rajeev Samant, Sula CEO, said, ?It was a record-breaking weekend on all fronts. Revenue, visitor numbers and tastings set new records, showcasing the thirst Indian wine drinkers have for our award-winning wines. It bodes incredibly well for the future of wine drinking in India.?

Sula Vineyards is principally engaged in the business of manufacture, purchase and sale of premium wine and other alcoholic beverages.

The company?s consolidated jumped 18.5% to Rs 23.09 crore in Q2 FY24 as compared with Rs 19.49 crore in Q2 FY23. Net sales increased 11.4% YoY to Rs 133.69 crore in Q2 FY24.

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